An ideal B2C marketing campaign in 2021 contains some tried and true tactics—a strong website, search and content marketing initiatives, …
What constitutes a B2C marketing campaign in 2021?
November 29, 2021
+
Why is it important that your ad agency has in-house video production expertise?
November 3, 2021
Video has long been an important tool for marketers. In today’s era of screens, the potential for brands to get …
Choosing the perfect CMS in 2021: 5 benefits of using Drupal
October 26, 2021
You’ve probably heard of Drupal. It’s a content management system that’s been around for two decades. Drupal started as a …
What constitutes a B2B marketing campaign in 2021?
October 14, 2021
Reaching B2B buyers is rarely as straightforward as reaching B2C consumers. While many of the touchpoints are now the same, …
Writing Content for Google Featured Snippets
July 27, 2021
How to write content for Google featured snippets At Ashworth Creative, we’re pros at creating SEO-friendly content, and evidently content …
Step by Step Featured Snippet Search
July 13, 2021
Google Featured Snippets are and opportunity to increase organic CTR. Appearing before all other search results, featured snippets get approximately …
Google Featured Snippets 101
June 25, 2021
Hey Google, what is a featured snippet? The goal of SEO is to increase visits to your website with quality …
Mapping Effective Website User Journeys
June 3, 2021
The saying “you never get a second chance to make a first impression” (possibly coined by actor Will Rogers at …
Cutting a Long Story Short: Simplifying, Repurposing, and Shortening Complex Content
May 11, 2021
COVID-19 has changed the way consumers and brands interact with each other, motivating many people to use digital channels …
Why Blogging Will Continue to Be a Top Content Marketing Strategy in 2021 (and Beyond)
April 13, 2021
According to HubSpot’s 2020 State of Marketing Report, blogging is one of the top three content marketing strategies for businesses, …
