Back in June, Diesel stores in the UK brought QR codes to the brick-and-mortar shopping experience. Now, a retail outlet …
QR Codes Now In-Store
August 30, 2011
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Corporate Identity: Beyond Business Cards
August 4, 2011
Business cards are essentially used for sharing professional contact information, but with the right strategy, they can do so much …
More Than a Bar Code
July 28, 2011
QR codes are recognizable, but unfortunately generic-looking. Luckily, their designs are more flexible than you would think. With a 30% …
Mobile Commerce at a Glance
June 16, 2011
Microsoft Tag has created a great infographic on mobile commerce, “Mobile Commerce Revolution: Smartphones & Smarter Shoppers.” Who would have …
Facebook “Likes” in the Real World
June 14, 2011
Fullsix Group has brought the Facebook “Like” button off of your computer screen and into the real world. In the …
Virtual Reality: Hyperlinks in the Real World
March 2, 2011
About a month ago, I wrote a post on Beneath the Brand about the potential of QR codes in marketing. …
