Advertising agency Proton has joined forces with Yale University to develop an advertising campaign for an audience of Capuchin monkeys. …
Advertising to Primal Instincts
July 5, 2011
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Understanding the Network Effect
June 30, 2011
Why are social networks so important? Why are they so powerful? The answer is the Network Effect, first popularized by …
A Business Card You Won’t Soon Forget
June 28, 2011
Tok&Stok is a Brazilian manufacturer of self-assembly furniture. DDB of São Paulo has created an incredibly brand appropriate and instantly …
Facebook: Growing or Plateauing?
June 23, 2011
According to a report by Inside Facebook, Facebook user growth – while still increasing – is beginning to slow. The …
Why “Retro” Works
June 21, 2011
As we’ve seen before, retro packaging designs can create buzz and boost sales by appealing to consumers’ sense of nostalgia. …
Mobile Commerce at a Glance
June 16, 2011
Microsoft Tag has created a great infographic on mobile commerce, “Mobile Commerce Revolution: Smartphones & Smarter Shoppers.” Who would have …
Facebook “Likes” in the Real World
June 14, 2011
Fullsix Group has brought the Facebook “Like” button off of your computer screen and into the real world. In the …
Cats: Redefining the Tablet App Market
June 9, 2011
Children influence much of their parents’ purchasing decisions, regardless of the fact that they are not doing the actual purchasing, …
A Logo Comes to Life
June 7, 2011
Los-Angeles based Ferroconcrete has brought the current TBS “smile” logo to life with an on-air network rebrand. The static logo …
200 Years of Advertising Agencies
June 2, 2011
Aquent’s Vitamin T has created an interesting infographic called “The Ad Agency Bloodline,” illustrating the history and development of the …
