Our videos move people – and products. At Ashworth Creative, we love videos for their power to tug at heartstrings, engage minds, and stimulate action. Every video starts with a single, great idea, which we shape into an attention-grabbing product. A unique concept draws a viewer into the story, drives social engagement, and can nurture a long-lasting, authentic connection to your product, service or company. That’s why we commit ourselves to producing only the best video in the Hudson Valley. Our content is supported by a SEO structure and the ability to drive conversions.
Why Video?
Video is booming right now. And no other medium – print, digital, audio, or others – can rival its metrics. Just check out this sample of stats compiled by Oberlo related online video:
- 85% of US internet users watched online video monthly on their devices
- 54% of consumers want more video content
- 87% of Marketing pros use video as a tool
- Average users spend 88% more time on a site with video
- Around 80% of people bought software or an app after watching that brand’s video
- By 2022, an estimated 82% of internet traffic will be video streaming and downloads
Video ROI: More Bang For Your Buck
On top of that, videos are great for your bottom line. When videos are expertly scripted, produced, placed, and tagged, they drive social sharing and deliver an impressive ROI. A 2020 report by Wyzowl found a huge majority of video marketers said the medium led to good ROI, helped with lead generation, boosted site traffic and directly helped sales. What’s more, 99% of businesses using video marketing said they intend to continue doing so. Why not enjoy these benefits at your company, too? Our team at Ashworth Creative have led to millions of likes on social media, and cultivated a 13x ROI for clients.
Video and Search Engine Optimization (SEO)
Wherever they appear, including on websites, videos have a great effect on a site’s SEO. Most visitors will engage with a video over a piece of written content, no matter how well written. This leads to a number of outcomes. First, clicking on a video counts as engagement. Second, videos keep visitors on the page. And a great piece of video content may generate backlinks to your page. When these metrics improve, your site’s rank improves. According to Forrester Research, a page with video is 50x more likely to appear on the first page of a Search Engine Results Pages (SERPS). And that’s exactly where you want to be.
For compelling and cost-effective video content, contact us today.
