A BRANDING REFRESH FOR A NEW MARKET
Promenade Senior Living operates five successful facilities offering assisted living and memory care around the lower Hudson Valley and New Jersey. They approached Ashworth Creative to launch their newest facility in the city of Albany: Promenade at University Place. Over time their branding had become inconsistent so we undertook a redesign to help them stand out clearly and cleanly with an air of quality that fit their new facility. The new logo was used for exterior signage, business stationery and throughout their marketing campaign.