Albany Medical Center - Ashworth Creative

Albany Medical Center

Digital   |   Print   |   Healthcare

Creating connections between patients and the region’s leading academic medical center

Albany Medical Center brochure

PUTTING LIFE INTO ANNUAL REPORTS

Ashworth Creative’s relationship with Albany Medical Center (AMC) began with our receiving the assignment to creating their annual report. Each year we were tasked with devising a theme that encompassed accomplishments, notable patient and physician stories, events and scientific achievements. Our expertise with organization of content to communicate a sequence of event is today expressed through both printed and digital platforms including Go Gladys™

Man holding up young girl in air with arms out
Macbook mockup of Albany Medical Center website
Macbook mockup of Albany Medical Center website
Macbook mockup of Albany Medical Center website
Macbook mockup of Albany Medical Center website
Macbook mockup of Albany Medical Center website

CREATING A TIMELESS WEBSITE

Working closely with the information technology team and the digital strategist at Albany Medical Center, Ashworth Creative designed a customized look and feel that meshed neatly with their large, existing, complex content management system. Ashworth assisted in communicating their central message and focused on what matters most: excellence of care. The design scheme integrated perfectly with their already established content platform and the new navigation is easy to use and search.

Doctors working in pathology lab.
Albany Medical Center annual report mockup

THE TAKEAWAY

Ashworth teams work extremely well with our clients in-house IT staff and enjoy the interaction and the sharing of expertise. We build our projects to last and Albany Medical Center is still using the website and Facebook Page design we created, years after it was completed.

Senior woman with funky white sunglasses
Albany Medical Center print brochure mockup