Perspective Archives - Page 4 of 8 - Ashworth Creative

Category: Perspective

Why “Retro” Works

June 21, 2011

As we’ve seen before, retro packaging designs can create buzz and boost sales by appealing to consumers’ sense of nostalgia. …

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Mobile Commerce at a Glance

June 16, 2011

Microsoft Tag has created a great infographic on mobile commerce, “Mobile Commerce Revolution: Smartphones & Smarter Shoppers.” Who would have …

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Cats: Redefining the Tablet App Market

June 9, 2011

Children influence much of their parents’ purchasing decisions, regardless of the fact that they are not doing the actual purchasing, …

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200 Years of Advertising Agencies

June 2, 2011

Aquent’s Vitamin T has created an interesting infographic called “The Ad Agency Bloodline,” illustrating the history and development of the …

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The “Death” of Print?

May 31, 2011

As Get Satisfaction says in its recent infographic, The Death of Print, “While 2010 may not have been the year …

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New Billboards Recognize You

May 16, 2011

Well, not you specifically, but rather certain defining characteristics, like your age and gender. NYC startup Immersive Labs has created …

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Leveraging Customer Relationships

May 13, 2011

Customer relationship management is a major element of successful marketing. However, it’s often one-on-one, between the brand and a particular …

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Getting Personal

May 10, 2011

What’s the difference between branding and personal branding? As Bernadette Jiwa of The Story of Telling explains, “‘Personal branding’ is …

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Would We Be Better Off Without Google?

May 5, 2011

Following up on our last post, Imagining a World Without Facebook, here’s another great infographic from Social Grain for those …

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Go Green With the USPS

April 28, 2011

This set of Forever stamps, a part of the US Postal Service’s new “Go Green” campaign, is wonderful! Created by …

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