The case: Anderson Center for Autism is celebrating its 90th birthday in 2014 and wanted to show how much has changed and how far they’ve come in 90 years. The campaign needed to highlight the idea of growth, creativity and innovation.
Our plan: Ashworth wanted to give this campaign a vintage feel, without it seeming dated. We dug into the history of Anderson and found a lot of great facts and photos. We used these in the print ads, billboards and microsite to highlight Anderson’s 90 years of progression and excellence in serving the community. The result: This powerful ad campaign visually expresses the strides Anderson Center for Autism has made in the past 90 years.