flashINTERACT- how to communicate with college students

FlashINTERACT is a very personalized and directed site specifically tailored to your prospective undergraduate students. This is an ideal way to market to college students. By creating a microsite solely for the use of your prospective students, you will effectively convey your school's unique DNA. FlashINTERACT is what your main website can not achieve for prospective students. The layout of the website targeted for your prospective students should be very different than the layout intended for your current students, because it will help simplify navigation for them and present specialized messages.


how does flashINTERACT work in reaching prospective college students?

  1. Information architecture
    With the DNA and the communities of interest already identified, we will build a sitemap and page architecture that effectively draws out the DNA and works together with the social media sites you are already using.
  2. Web design
    Once the sitemap has been established, we will design the site using your familiar brand elements for your prospective student microsite. Once a design has been chosen, we will develop the microsite and prepare it for launch.
  3. Launch
    We will launch the microsite and train you (if needed) on dynamic technologies that are used on your site, so that you are able to keep your microsite and its content up-to-date.

benefits in using flashINTERACT to market to college students

  • Identifies which major(s) each student is interested in with a series of questions. We will then direct them to pages of individual interest in giving answers to the most commonly asked questions.
  • Helps to communicate with those who are interested in learning as soon as possible.
  • Allows resources to be allocated efficiently
  • Allows prospective students to connect instantly to the most recent "choice assistance" programs, which allows your college to gain popularity among high school admissions departments.
  • Ensures that prospective students know your college inside and out before ever visiting, allowing you to be more selective in who you pursue.