Ashworth Creative

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Jul 28 More Than a Bar Code

By Kaitlin Gallucci, Public Relations

QR codes are recognizable, but unfortunately generic-looking. Luckily, their designs are more flexible than you would think. With a 30% […]

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Jun 30 Understanding the Network Effect

By Kaitlin Gallucci, Public Relations

Why are social networks so important? Why are they so powerful? The answer is the Network Effect, first popularized by […]

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Jun 23 Facebook: Growing or Plateauing?

By Kaitlin Gallucci, Public Relations

According to a report by Inside Facebook, Facebook user growth – while still increasing – is beginning to slow. The […]

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Jun 14 Facebook “Likes” in the Real World

By Kaitlin Gallucci, Public Relations

Fullsix Group has brought the Facebook “Like” button off of your computer screen and into the real world. In the […]

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May 27 yfrog Loses Its Frog

By Kaitlin Gallucci, Public Relations

ImageShack’s yfrog – best known as a platform for sharing images on Twitter – has recently undergone a logo redesign, […]

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May 13 Leveraging Customer Relationships

By Kaitlin Gallucci, Public Relations

Customer relationship management is a major element of successful marketing. However, it’s often one-on-one, between the brand and a particular […]

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May 10 Getting Personal

By Kaitlin Gallucci, Public Relations

What’s the difference between branding and personal branding? As Bernadette Jiwa of The Story of Telling explains, “‘Personal branding’ is […]

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May 02 Imagining a World Without Facebook

By Kaitlin Gallucci, Public Relations

Search and social marketing blog Single Grain recently created an interesting infographic showing how Facebook plays a role in our […]

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Apr 28 The Royal Wedding is a Social Media Event

By Darrell Ann Smith

Check out the Royal Wedding tomorrow, Friday, April 29th!  How will you plan to follow the Royal Wedding? Waking up […]

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Apr 28 Social Media Optimization

By Darrell Ann Smith

Social Media Optimization (SMO) integrates several social media sites and activity with the goal of driving new and existing customers […]

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