The evolution of marketing over the past several years has resulted in the development of new roles and positions in …
Are You a Genie, a Guru, or a Ninja?
October 25, 2011
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Cheer’s New Look
October 4, 2011
Cheer laundry detergent recently underwent its third redesign in the past 4 years in order to expand its market reach. …
Is Mobile the Future of Healthcare Marketing?
September 29, 2011
Technology is changing. The healthcare industry is changing. How can you differentiate your practice from all the others? A PricewaterhouseCoopers …
Got Milk? Ooh La Latte…
September 27, 2011
The latest campaign from Got Milk? goes beyond just milk. After previously increasing its audience by adding flavored milk (like …
British Airways’ Customer-Focused Rebrand
September 21, 2011
British Airways is launching a significant new campaign with BBH London – it’s the airline’s biggest campaign in 11 years. …
From Cave Painting to Social Media
September 15, 2011
Marketer Philip Sheldrake and illustrator Nic Hinton joined forces to create this great infographic, “Content: An Illustrated History of Creation, …
The King Retires
September 13, 2011
Mascots are used to personify the brands that employ them. Time Magazine recently released its list of the Top 10 …
Budweiser Dons a Bowtie
September 8, 2011
Budweiser, one of the best-selling beers in the United States, has introduced a new can design (the 12th since the …
Social Media Can’t Do Everything
September 6, 2011
Social media is powerful, no doubt. But, as all good things do, it has its limitations. Brands shouldn’t dive headfirst …
Engaging with Sales Reciepts
August 18, 2011
Imagine the possibilities of revamping an often overlooked branding opportunity and customer touch point: the sales receipt. London-based design consultancy …
