BuySellAds recently created this charming infographic, illustrating The Evolution of the Adverting Executive.

The typical 1960s advertising executive was the Don Draper-style “playboy.” He smokes like a chimney, drinks like a fish, and often wears a grey fedora.

The 1980s brought with it the “global superstar” advertising executive. He’s thinking big, clicking away on his brand new Macintosh and making calls to MTV on his 20-pound cellular phone. You know you love the power suit.

We met the advertising “techie” in the 1990s during the dot com era. Goodbye power suit, hello polo shirt. He’s never without his cell phone and palm pilot.

What about the advertising executive of today? That would be the constantly connected “social butterfly,” with his iPod, iPhone, iPad, and “ironic sweater vest.” His favorite ad line? “Anything is possible when you smell like an Old Spice man… I’m on a horse.”

Click here to view the full infographic.

Tags: advertising, design, social media, technology, traditional marketing, viral marketing

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