Fullsix Group has brought the Facebook “Like” button off of your computer screen and into the real world. In the UK, visitors at Diesel stores can now scan a QR code associated with a particular product, “Like” the product, and post it to their Facebook walls. This is another interesting development for the usage of QR codes in marketing. As Fullsix explains, Facebook “Like” buttons are clicked 3 billion times a day, so “why not [do it] in the real world?” Check out the video below to see the campaign in action.
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2 Responses to “Facebook “Likes” in the Real World”
[...] in June, Diesel stores in the UK brought QR codes to the brick-and-mortar shopping experience. Now, a retail outlet in Seoul, South Korea, called the [...]
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[...] in June, Diesel stores in the UK brought QR codes to the brick-and-mortar shopping experience. Now, a retail outlet in Seoul, South Korea, called the [...]
Really like the layout. lots of good content too :)